Marketing Programs

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Cross-channel marketing programs — not advertising campaigns — are the new norm. We excel in developing master engagement strategies that are rooted in a well-defined brand position, and we direct the execution of those strategies through a full line of online and offline channels.

Riggs Partners sets the brand and cross-channel marketing strategy, then leads a team of subspecialists in executing the plan.

The Riggs Partners model — with brand strategy and master creative defined by the partners, and projects executed by a cadre of marketing subspecialists — is particularly well suited to developing and managing cross-channel marketing programs. We sit at the strategic helm, ensuring that the program is executed in complete synchronicity among individual subspecialists, specialty firms, and client team members. Our clients benefit from a unified strategy executed with the highest degree of expertise possible.