Maryland’s Gridiron PR Grab
Anyone who watched the University of Maryland/Miami University game on September 5 had an instant reaction to the Terrapins’ new uniforms. Even former Gamecock collegiate authority Travis Haney noticed the chatter all the way in Oklahoma tweeting, “Maryland’s unis just broke Twitter.”
The uniforms created quite a stir. Several trending hashtags on Twitter. The subject of many a Facebook status and comment. They even trended on Google. A day later they were still a hot topic on countless national news shows and segments.
The uniforms generated a level of buzz that Maryland’s football team has never managed to pull off.
Maryland beat Miami. But what else did they win that night?
You can bet they didn’t care what millions of Everyday Joes and Janes with no connection to their program thought. More telling will be the reception from Terrapin fans, potential recruits and college football fans in Maryland.
The Terrapins put their Maryland pride on the line and on their sleeves. And a good chunk of the college football nation is still talking about it.
