CreateAthon Season Starts to Simmer
It is still months away, but I am already excited. With each day that passes, CreateAthon is one day closer.
CreateAthon is a national nonprofit assistance initiative that was born right here in Columbia, SC. During CreateAthon, partner marketing, advertising and public relations firms provide pro bono marketing services for select nonprofits. I have been lucky enough to cry through a number of presentations to very deserving nonprofits who year after year accomplish so much good with so very little means.
The brainchild of Riggs Partners Cathy Monetti and Teresa Coles, CreateAthon has grown from a lone, local effort into nationwide network of partners. If you’re interested, there’s still time to become a partner or a participating nonprofit.
In the weeks leading up to national CreateAthon week, September 12-16, follow the excitement in real time on the CreateAthon blog and on Facebook.
CreateAthon is an amazing experience and I look forward to volunteering each year. No sleep. No showers. No egos. It’s 24 hours of pure marketing insanity that I wouldn’t miss for anything in the world.
















