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	<title>Riggs Partners &#187; Northern California</title>
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	<link>http://www.riggspartners.com</link>
	<description>creative marketing consultancy</description>
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		<title>New Work: Paradise Valley Estates</title>
		<link>http://www.riggspartners.com/r-blog/2offerings/new-work-paradise-valley-estates</link>
		<comments>http://www.riggspartners.com/r-blog/2offerings/new-work-paradise-valley-estates#comments</comments>
		<pubDate>Tue, 24 Jan 2012 14:35:07 +0000</pubDate>
		<dc:creator>Ryon Edwards</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[New Work]]></category>
		<category><![CDATA[Offerings]]></category>
		<category><![CDATA[brand identity]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Branding for Seniors]]></category>
		<category><![CDATA[Northern California]]></category>
		<category><![CDATA[Paradise Valley]]></category>
		<category><![CDATA[Paradise Valley Estates]]></category>
		<category><![CDATA[Senior Living]]></category>
		<category><![CDATA[Senior Living Community]]></category>

		<guid isPermaLink="false">http://www.riggspartners.com/?p=5960</guid>
		<description><![CDATA[We&#8217;ve been busy creating new work for Paradise Valley Estates, a continuing care retirement community in beautiful Northern California just south of Napa Valley. After we conducted several discovery sessions, we developed brand positioning and message strategy. We designed and updated logos and created a fresh new identity package as well as print advertising and [...]]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve been busy creating new work for Paradise Valley Estates, a continuing care retirement community in beautiful Northern California just south of Napa Valley. After we conducted several discovery sessions, we developed brand positioning and message strategy. We designed and updated logos and created a fresh new identity package as well as print advertising and a sales collateral system . The campaign emphasizes the fact that residents can enjoy an active and adventurous lifestyle at Paradise Valley Estates. We enlisted the talent of photographer <a href="http://www.georgefulton.com" target="_blank">George Fulton</a>, who captured the personality of PVE beautifully. And going live <em>very </em>soon will be a new website by our WECOmates <a href="http://www.truematter.com/" target="_blank">truematter</a>. Thanks to everyone involved on this project!</p>
<p><a href="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6133_cover_rt_s.jpg"><img class="alignleft size-full wp-image-5990" title="DSC_6133_cover_rt_s" src="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6133_cover_rt_s.jpg" alt="" width="800" height="640" /></a><a href="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6123_ad_1rt_s.jpg"><img class="alignleft size-full wp-image-5991" title="DSC_6123_ad_1rt_s" src="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6123_ad_1rt_s.jpg" alt="" width="800" height="640" /></a><a href="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6128_ad_2rt_s.jpg"><img class="alignleft size-full wp-image-5992" title="DSC_6128_ad_2rt_s" src="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6128_ad_2rt_s.jpg" alt="" width="800" height="640" /></a><a href="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6126_ad_3rt_s.jpg"><img class="alignleft size-full wp-image-5993" title="DSC_6126_ad_3rt_s" src="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6126_ad_3rt_s.jpg" alt="" width="800" height="640" /></a><a href="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6131_ad_4rt_s.jpg"><img class="alignleft size-full wp-image-5994" title="DSC_6131_ad_4rt_s" src="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6131_ad_4rt_s.jpg" alt="" width="800" height="640" /></a><a href="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6138_spread1_rt_s.jpg"><img class="alignleft size-full wp-image-5995" title="DSC_6138_spread1_rt_s" src="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6138_spread1_rt_s.jpg" alt="" width="800" height="640" /></a><a href="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6143_spreadrt_s.jpg"><img class="alignleft size-full wp-image-5996" title="DSC_6143_spreadrt_s" src="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6143_spreadrt_s.jpg" alt="" width="800" height="640" /></a><a href="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6112_PVE_IDPKG_rt_s.jpg"><img class="alignleft size-full wp-image-6007" title="DSC_6112_PVE_IDPKG_rt_s" src="http://www.riggspartners.com/wp-content/uploads/2012/01/DSC_6112_PVE_IDPKG_rt_s.jpg" alt="" width="800" height="607" /></a></p>
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