Sharpening a message to meet the moment.

MIRCI | CREATEATHON 2022

Experts have called mental illness the pandemic after the pandemic. As the number of us struggling with mental health soars, local resource hub Mirci sought assistance in targeting messages to meet modern demands and positioning the organization for next generation stability.

While our efforts spanned a variety of platforms, in each case they focused on establishing a new narrative rooted in the reality that no one is immune to the factors that can lead to a mental health diagnosis.