We develop cross-channel brand communication programs for socially conscious companies and nonprofit organizations.

A Conversation About Market Research

Over the past few weeks, I’ve had the opportunity to question a handful of a client’s customers at length for a buyer persona research project. While every call was different, each one was a reminder of how many unique layers customers have. [...] More

More Things That Happen Less

American Pharoah vs. The United States of On Demand  Victor Espinoza said he knew coming out of the first turn. [...] More