We develop cross-channel brand communication programs for socially conscious companies and nonprofit organizations.

“Weird Al” Wins the Internet

Weird Al Yankovic just got his first number one album. It’s his best performing album since he started making records in 1983. You may not have noticed, but it’s been a while since Huey Lewis or Cindy Lauper topped the charts, and when they did, they weren’t beating out Justin Bieber and Jason Mraz for […]

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Calls are the New Clicks: Seven Secrets to Beating Competitors

MarketingProfs recently held a webinar called Calls are the New Clicks: Seven Secrets to Beating Competitors. This informative webinar had so many interesting take aways, that we thought we would share. More smartphones means more mobile searches These will pass desktop searches by 2015 Tapping on a click-to-call link is easier and faster than filling […]

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